How To Manage Corporate Events Successfully




Who Should Attend

This is a great introductory workshop that shows you the entire big picture of managing events, from concept to planning , implementation and control strategies. If you are new to Events, you MUST attend this workshop. Even for those with experience, this is the opportunity to learn a more process-approach to events management.

So you should attend if you are:

  • Responsible for your company functions and events

  • Involved in organizing training, seminars, conferences, exhibitions & other corporate events

  • Given the task to organize and manage events for marketing and promotions… trade shows, press conferences, product launch, road shows, sales conventions, previews & talks and others

  • Asked to manage events for your corporate clients

  • Keen to explore a career in event management

  • Somehow involved directly or indirectly in the M.I.C.E. industry


Panel of Speakers and Guest Speakers**


KC See

Master Trainer

Quest Group

K.C. See, Master Trainer- Has over 30 years of experience in Event Management. K.C. organized the 1st Malaysian Secretaries Conference in 1984 and the event is now in its 26th year! K.C. has also vast experiences in various corporate events and he is known for his attention to detail when it comes to events. KC’s marketing science approach to events and his “potential problem analysis” tool have helped him and his students produce many successful events.



Wong Hee Tun

Tun Associates Traning

Wong Hee Tun, founder of Tun & Associates Trainings provide trainings that support the growth of human capital in organisations. He traveled extensively in his career spanning three different industries – Engineering, Exhibitions & Events Management and Training. These include postings to Turkey, India, Singapore as well as the Philippines. The areas that he is passionate about and delivers effectively include Team Creation™, Communication Workshop, Leadership Coaching and Effective Events Management.



June Foo

Certified Professional Trainer

June Foo - Certified Professional Trainer, with over 10 years of experience working for renowned multinational companies in Singapore. As accomplished project manager, she also handled multi-million dollar projects and organized international conferences & corporate events within Singapore. June applies project management methodologies in her training.




Joelynne Chong

Certified Professional Trainer

Joelynne Chong- Certified Professional Trainer with more than 20 years of sales and marketing experience and well verse in the area of Events Management & Human Resource Development. She held various sales and marketing positions including Promotions Manager of a female magazine, Event Manager for conferences, and also Sales Director of an eLearning company. Joelynne was also a Country Manager of a training business in Shanghai, China.



Shum FP

Founder, Eventsmastery

ShumFP, founder of EventsMastery, has been involved in many events including Caltex roadshow in Singapore; Nestomalt internal sales launch; Philips consumer roadshow; the 1st Association of Private Hospitals(APHM) conference and exhibition and many more. She developed this 2-day workshop & a 6 months certification course, complete with manual, CDs and booklet. Shum also co-authored "Managing & Marketing Successful Events" & developed "The 5W2H Approach to Events Management" CD .



Jerome Joseph, Head Brand Coach, Brand One & Event Manager

Jerome Joseph has produced world class event experiences for his clients using a combination of branding tools such as Event identity design, Brand Strategy and Strategic Brand Communication. Jerome is able to provide strategic counsel on Event Management combining a strategic mindset that integrates a flow of research, strategy, design, communications & experiences to create that distinctive Brand Experience for his clients. Some of Jerome's impressive portfolio of clients include Microsoft, Starhub, Singtel, Dell, Nokia, Singapore Government, Standard Chartered Bank and many more.

He is the author of 5 best-selling books and is a part of the National Speakers Association of America and The International Speakers Federation and has also conducted public workshops around Asia and US on various topics focusing on Branded Customer Experiences, Internal Branding, Employer Branding and Brand Strategy.


Azah Yazmin Yusof

Lawyer/ Counselor/ TV Personality

Master of Ceremony/ Event Manager

Azah Yazmin Yusof, Lawyer/TV Personality/ Workshop Facilitator/ Master of Ceremony. Azah is the TV host for 3R: Respect, Relax Respond –TV3, 159 Hak Anda – Astro, Be Trendy – TV2 and has been the Master of Ceremony (MC) for many major events including for Tun Mahathir’s Birthday Dinner and Pink Triangle – World AIDS Day. Azah has also acted in Impian Ilyana, Gol & Gincu; Sadiq & Co and Ghost I & II. Azah has been involved in many events either as the Master of Ceremony or Event Manager.

Azah is also a qualified Counselor and Lawyer by profession.


Willy Lim


Willy Lim, co-founder of NetProfitQuest, shares how to leverage on Social Media Marketing to promote and manage your events, in a more cost-effective way. Facebook, LinkedIn, Twitter and other such social media platform to engage with your target participants.



Tham Keng Yew


Tham Keng Yew, founder of Socialwalk - locally developed web-based interface for online registration, ticketing., networking and B2B business matching among guests and attendees. His current client list includes events by TEDxKuala Lumpur, TiE Asia Pacific Conference 09, Barcamp, Bursa Malaysia, and more.


Please note not all speakers will appear in the same workshop, some are advance level workshop speakers. This is to highlight our pool of speakers on board and there are more speakers who are not listed here yet.



**(C) 2003 EventsMastery.com. All rights reserved. The Organiser reserves the right to adjust the programme contents and speakers where necessary without informing the participants


What The Particpants Say...

I’ m really satisfied with the event management programme. The speakers are very knowledgable with the respective modules.
Jaya Kumaran – Motorola University

I would recommend this workshop to those who are passionate about event management. It’s very interesting, fun and full of activities. You’ll love it.
Hazline Abd Alim – MDeC

Just when you think you know all there is to know on being good events managers, here comes an insightful hands-on eye-opener workshop. This is a must attend programme, even for the best in the industry.
Siobhan Anne Netto – Subang Jaya Medical Centre

Good fun learning! Definitely good for people to get an overall idea of running events.
Siham Ismail – Islamic Financial Services Board

Thank you to Event Mastery as well as the sponsors for holding such an excellent and brilliant workshop. Learned a lot from this fun and exciting workshop, including the tools and strategies to implement in running an event. The training and brainstorming sessions by the speakers are beneficial, I gained lots of information and knowledge. Looking forward to such workshops in future.

Chong Ye Ching @ Alex – Crest Megaway



Graduates of the 2-day workshops in 2009!


HTMCES August 2009


HTMCES Dec 2009


HTMCES August 2008

Call +603-2204052 or email:  marketing@eventsmastery.com


EventsMastery Email: marketing@eventsmastery.com